Strategy

Brand Audit, Visual System Design & Messaging Strategy

Production Scope

Commercial & Product Photography, Packaging Design

Marketing Usage

Web, Social Media, Print & Social Strategy

Copyright

© Dorian Media Group

Pivoting a FinTech start-up into a modern payment authority through a comprehensive brand audit and a high-performance visual communication system.

Dorian Media Group managed a comprehensive brand audit, refreshing the original start-up, Protean Payment, into the successful launch of Stratos—a modern platform for credit cards and digital payments. Our team designed a new visual system for communication, highlighting the card's ability to consolidate all physical cards into one smart, connected device.

We put a new brand narrative in place with a strategy for differentiation and outreach. By utilizing a mix of commercial and product photography, we created assets that translated complex technology into an approachable consumer lifestyle brand.

Our collaboration extended into packaging design and social media strategy, ensuring that the Stratos experience was cohesive from the first digital touchpoint to the physical unboxing.

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