SOCIAL MEDIA STRATEGY

Social Media isn’t just an update here and there. It’s an across the board, full-blown social media campaign strategy. Our social media team and our creative team will develop a strategy that will optimize engagement across your social platforms. The timing varies, the messaging varies, the content varies and we continually update our strategy as we test what we’re doing. Then, we make it better.

Social Content & Strategy Development

Dorian Media takes careful consideration of our clients’ brand and vision to create a powerful social media presence. We collaborate with our clients to develop a strategic plan based on their social media goals. We align these goals, review top competitors and implement a unique plan that will bring their brand’s message to life. We understand that social media is all about building a relationship between a brand and its consumers in an active environment that changes daily. This is why we are capable and equipped to develop compelling and well-branded content that will deliver a clear, powerful, and consistent message to your social media audience.

In social media, quality of content is key. Dorian Media relies on their in-house graphic designers, video and photography team of specialists to ensure the highest quality content is created for our clients. This sets us apart from other social media agencies and allows us to assist clients with all social media objectives without having to outsource. We provide a 360-degree approach to all of our jobs that will allow you to avoid hiring multiple services providers. This is the most time- and cost-efficient solution for all parties involved.

Influencer Marketing

We connects brands with top influencers to create story driven content to help promote brands and their specific products by utilizing a influencer’s following and influence.

Facebook Marketing

Facebook is the “Google” of social media and for many of our clients, it is the core of their social media campaign. Facebook allows digital marketers to leverage and target consumers by analyzing demographic data provided by user profiles and their personal activity and engagement within Facebook. This the current and future of direct marketing and it allows us to pinpoint target markets when building an audience for businesses, brands and/or individual Facebook pages.

Dorian Media believes in a diversified marketing effort that combines the use of both organic and paid “like” building methods. This strategy allows a client to expect rapid and consistent growth of their Facebook page with a boost in engagement once their unique social media plan is implemented.

Twitter Marketing

Twitter is all about maintaining fresh and consistently flowing content. Dorian Media recognizes and understands the importance of Twitter for a digital presence. We can develop a unique collaboration with your business goals in mind, that will engage your Twitter followers on a daily basis. This helps build a brand image, familiarity, and popularity. We always keep in mind that the relationship between your brand image and your consumers includes all of your social media accounts and Twitter is no exception.

Instagram Marketing

Instagram is a unique platform that is all about brand image. Dorian Media can market your business, brand or personal Instagram account and assist in taking, posting, and/or procuring its photos. We understand the important role Instagram plays in the social media world, we strive to build our client’s presence and following through digital images and trend-watching.

LinkedIn Marketing

LinkedIn is a one of a kind social media community that focuses on B2B (“Business to Business”) networking. LinkedIn offers powerful marketing opportunities for any business that sells to other businesses, with affordable paid “connections”. Dorian Media can help you plan your “connection” investments wisely by marketing to the correct targets the first time. We are here to build and launch a LinkedIn campaign for your digital marketing needs. In addition, we are capable of engaging and joining target groups on LinkedIn, that will build up organic likes and business leads for your company.

Snapchat Marketing

Snapchat is a rapidly-growing phenomenon and Dorian Media is among the first wave of marketers to use the app to boost our clients’ a social media presence. This social media application creates a unique and intimate relationship with your followers and demands their undivided attention as they only have a few seconds to see your messages before they disappear. We are equipped and capable of developing an attention-grabbing Snapchat strategy based on your individual goals.

Social Ads

In addition to developing a social strategy and managing your social platforms daily interaction, Dorian Media will devise a comprehensive social ad strategy. We will identify the best opportunities for paid placements for your content and your brand. Opportunities can include:

  • Facebook Ads: from promoted posts, page like ads, to website click-ads – we’re  growing your brand’s audience, expanding reach and driving engagement with  your content.
  • Twitter Ads: Tweet engagements, to follower ads – we’re seasoned vets at  creating ads that will convert your customers.
  • LinkedIn Ads: Looking to connect with a certain professional or company?  LinkedIn is where it’s at.

The advertising space is ever-changing. From the ad image sizes to the percentage of text allowed, we are always on top of the latest trends, practices, and updates.

CONTACT US TODAY, SO WE CAN CRAFT A SOCIAL STRATEGY THAT FITS YOUR BUSINESS NEEDS!

Interested how our services could help address your business challenges?

Give us a call or send us a note – we’d love to hear from you.

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